Agile Branding

Oxford Policy Management Ltd (OPML) asked me to help create an identity for a pitch to the DFID's Economic Develpopment Framework. The basis of this was a logo design, report cover and letterhead. At first called EDGE (Economic Development for Growth and Empowerment) a change of approach meant changing the title to AGILE (Advancing Growth through Impact, Learning and Empowerment). From here OPM were very keen for modern, formal branding with forward direction.